Pirelli announced that it has made a tire that can transmit road surface information, including potential dangerous conditions, through the 5G wireless network. It can also send information to. The e-Pirelli Project rests its foundations on a network that now links over 14,000 workstations in 35 countries. Within a time span of 24 months the new e-Pirelli network, which will offer surfing opportunities worldwide to a population of 90 million people (employees, suppliers, dealers, consumers) will be a reality. The company enjoys the largest tyre distribution network and operates the largest retail outlets and tyre service centers in the state of Qatar. Being the only distributor for PIRELLI tyres, our 17 convenient to reach Tyre Service Centers across the country speaks of our commitment to our PIRELLI customers, mainly the original equipment (OEM).
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Pirelli is one of the world’s leading tyre producers and provider of ancillary services, and the only producer in the industry to exclusively focus on the Consumer business (tyres for cars, motorcycles and bicycles). Pirelli counts on its globally recognised brand and its distinctive positioning in the High Value segment, namely products created to provide the highest levels in terms of performance, safety, quietness and grip on the road surface.
Pirelli has a distinctive industrial tradition of more than 140 years, characterised by a sustainable management model, which has always been associated with its capacity for innovation, product quality and brand strength, which is also recognised outside the world of Automobiles and Motorcycles.
Present in sports competitions since 1907, Pirelli has been the exclusive supplier for Formula 1® World Championships since 2011, which represents a constant challenge in terms of technological innovation and is an important driving force in the enhancement of the Pirelli brand. Pirelli is also present in over 460 automotive and motorcycle championships.
Pirelli invests in research and development mainly for High Value products. In 2017, over 90% of the total research and development costs were addressed on High Value products, approximately 6.5% of the related revenues, being one of the highest levels amongst the world’s leading tyre producers. The Company can also count on a portfolio of approximately 6,100 active patents grouped into 715 families, each on average extended across 8-9 countries.
Through their strong partnerships with the most prestigious car manufacturers, Pirelli offers the widest range of High Value tyres, which - at December 31, 2017 - counted more than 2,160 homologations (of over 2,740 in total), of which 88% carry original markings, 34% are Prestige and 29% winter tyres.
Pirelli counts on its vast commercial presence, with a network of approximately 14,600 points of sale at December 31, 2017 in over 160 countries, as well as its high exposure to the three major markets for High Value tyres: Europe, NAFTA and APAC (which at December 31, 2017 accounted for 75% of total revenues and 92% of High Value revenues).
The Group also boasts a geographically diversified production structure with 19 plants in 13 countries and a total capacityat the end of 2017 of approximately 76 million car tyres, of which more than half (55%) was suited to the manufacture of High Value tyres. At December 31, 2017, 78% of the productive capacity of Consumer Activities for Automotive and Motorcycle radials were concentrated in countries with low production costs.
At December 31, 2017, the Company employed 30,189 people (29,787 at the end of 2016).
Just two years after the Public Offer promoted by ChemChina together with Camfin shareholders, Pirelli returned to the stock market on October 4, 2017, following a reorganisation process which led to the separation of the Industrial business and to the focus on the Consumer business, enriched with new proficiencies also through the creation of new departments and business (Consumer Marketing, Digital, Data Science, Cyber and Velo).
Christina Pirello, renowned whole foods chef, will host the eighth season of the Emmy Award-winning series, Christina Cooks.
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From a brand-new kitchen, Christina introduces viewers to a style of healthy cooking that is decidedly Mediterranean and relies on techniques and simple ingredients that can be found at the average supermarket. But this season, Christina takes it a step further -- with exciting recipes, the like of which viewers have never seen!
Never one to follow the pack and be 'just another cooking show,' Christina has taken an innovative approach to Christina Cooks once again. In this series, Christina breaks the ingredients in foods down even further, using everything form science to ancient Asian wisdom to explain the what, where and why of antioxidants, phytochemicals, enxymes, probiotics and other nutrients essential to health. Topics include: eating soy for women's health; how antioxidants can slow the aging process; the importance of folic acid for healthy red blood; and understanding what foods to eat for optimal probiotics (or food digestion).
The eight season of CHRISTINA COOKS will also feature a number of entertaining cooking themes, such as eating to feel happy; 'The Freak Show,' which shows you how to eat coffee, chocolate and honey, without feeling guilty; and 'Aphrodisiacs,' a show about the rights foods to bring out romance.
And, like last season, Christina is joined in the kitchen by singer/songwriter Jon Michaels, who plays his inspiring songs while she cooks.
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Described as 'the woman who put the fun back into healthy cooking,' Christina gives whole foods cooking classes, seminars, workshops, catering and lectures nationwide. She became interested in healthy cooking after being diagnosed with terminal leukemia more than 20 years ago. The leukemia disappeared within a year and a half, and whole foods cooking has been her passion ever since.
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